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Football’s unholy alliance with alcohol sends a dangerous message to young people

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Citation

Purves R (2017) Football’s unholy alliance with alcohol sends a dangerous message to young people. The Conversation. 27.04.2017. https://theconversation.com/footballs-unholy-alliance-with-alcohol-sends-a-dangerous-message-to-young-people-76721

Abstract
First paragraph: Last year, as 24 football-mad nations across Europe cheered on their heroes, and Portugal battled their way to UEFA Euro 2016 glory, do you remember seeing any alcohol marketing pitch-side? Chances are you probably did. If you normally watch football in the UK, nothing remarkable in that, you might think. Except that the French have a law, known as “Loi Évin”, that specifically prohibits using sporting events as a platform for promoting alcohol.

StatusPublished
Publication date online27/04/2017
URL
PublisherThe Conversation Trust
Publisher URL
Place of publicationLondon
ISSNNo ISSN

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Dr Richard Purves

Dr Richard Purves

Senior Research Fellow, Institute for Social Marketing

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