Book Chapter
Details
Citation
Rodner V, Preece C & Chang Y (2020) Country branding through the arts: the role of museums in positioning a nation on the global market. In: Ekstr?m KM (ed.) Museum Marketization: Cultural Institutions in the Neoliberal Era. Mastering Management in the Creative and Cultural Industries. London: Routledge, pp. 170-187. https://www.routledge.com/Museum-Marketization-Cultural-Institutions-in-the-Neoliberal-Era-1st/Ekstrom/p/book/9781138393868
| Status | Published |
|---|---|
| Title of series | Mastering Management in the Creative and Cultural Industries |
| Publication date | 31/12/2020 |
| Publication date online | 10/12/2019 |
| Publisher | Routledge |
| Publisher URL | |
| Place of publication | London |
| ISBN | 9781138393851 |
| eISBN | 9780429401510 |