Article
Details
Citation
Black I (2005) Marketing Masterclass — Pharmaceutical marketing strategy: Lessons from the medical literature. Journal of Medical Marketing, 5 (2), pp. 119--125. https://doi.org/10.1057/palgrave.jmm.5040215
Journal
Journal of Medical Marketing: Volume 5, Issue 2
| Status | Published |
|---|---|
| Publication date | 31/12/2005 |
| Publisher | Palgrave Macmillan Ltd. |
| ISSN | 1745-7904 |
| eISSN | 1745-7912 |