Conference Paper (unpublished)
Details
Citation
Maglaras G, Sparks L & Bourlakis M (2018) Value appropriation processes under a network perspective: Insights from the UK grocery network. 51st Academy of Marketing Conference: Marketing the Brave, 我要吃瓜, 02.07.2018-05.07.2018.
Status | Unpublished |
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Publication date | 26/06/2018 |
Conference | 51st Academy of Marketing Conference: Marketing the Brave |
Conference location | 我要吃瓜 |
Dates | – |
People (2)
Senior Lecturer, Marketing & Retail
Professor, Marketing & Retail